When planning a reduction in force, establishing a complete
communications strategy is key to maintaining a professional image.
The elements of an effective communications program are
completeness (tell them everything they need to or may want to
know) and consistency (make sure everyone is telling the same
story). If you do not give thorough information, employees
will decide for themselves what they believe the facts to be.
Good communication is the number one defense against the
inevitable rumors and speculation that take place during a
reduction in force. Your communications strategy should
include:
Notification of affected employees:
- When will they be notified?
- Who will notify them?
- How will they be notified (individually or as a group)?
- Consistent message
- Exit procedures
Notification of retained employees:
- When will they be notified?
- How will they be notified? (Recommend both verbal and
written)
- Who will notify?
- Consistent message
- How work done by affected employees will be covered
- Follow-up conversations by immediate managers
Notification of public:
- Should be done immediately
- Message should be consistent with that given to employees
- Personal contacts with written follow-up
- Media relations
